Senior Product Manager

Product Manager IV - Commercial Lending

Responsible for ensuring assigned product(s) are relevant, properly sold, and managed to provide a positive customer experience, focusing on sound infrastructure and integrity. This includes managing product lifecycle, conducting market research, financial analysis, product planning, development, implementation, and coordinating sales and marketing strategies. Key components include product profitability, risk mitigation, performance evaluation, and results measurement. Serve as a subject matter expert for the product suite.

Position Responsibilities:

Roadmap Management

• Serve as a market expert through research, discovery, validation, customer interactions, and presentations.
• Define market problems by analyzing market data, customer feedback, competition, and SWOT analysis.
• Develop solutions via strategic planning, including roadmaps, business plans, profitability assessments, and understanding customer needs and scenarios.
• Manage product lifecycle, monitor performance, and recommend strategies to improve profitability and customer retention.
• Define, measure, and manage product risks.
• Track and communicate product success metrics.

Product Promotion/Advocacy

• Create and own the product's market messaging and participate in marketing initiatives.
• Develop and conduct training sessions.
• Engage with customers and prospects through interviews and feedback.
• Monitor market trends and customer acceptance.

Portfolio and Revenue Management

• Evaluate economic conditions and advise management on impacts.
• Ensure profitability and competitive positioning aligned with sales planning and profit goals.
• Develop pricing strategies to meet product objectives.

Product Initiatives

• Research market problems and opportunities, and evaluate new product ideas.
• Validate market problems through customer interactions.
• Establish testing criteria for new and existing products.
• Collaborate with Operations to ensure product stability and effective issue resolution protocols.
• Continuously improve operational processes and review customer feedback.