Senior Product Marketing Manager, Auth0

Get to know Okta
Okta is The World's Identity Company. We free everyone to safely use any technology-anywhere, on any device or app. Our Workforce and Customer Identity Clouds enable secure yet flexible access, authentication, and automation that transforms how people move through the digital world, putting Identity at the heart of business security and growth.
At Okta, we celebrate a variety of perspectives and experiences. We are not looking for someone who checks every single box - we're looking for lifelong learners and people who can make us better with their unique experiences.
Join our team! We're building a world where Identity belongs to you.

The Team

Auth0 builds the best Customer Identity and Access Management (CIAM) solution on the planet. Hands down. Created for developers so they can focus on their innovative application ideas, for their own domains. Optimized for end users to minimize friction. And designed with security to keep applications, users, and organizations safe. Auth0 customers come in all sizes and shapes with many counting among the most recognized brands around the world. Our Product Marketing team is in charge of telling the world about Auth0.

The Opportunity

Reporting to the Group Manager, Product Marketing, this role will drive the business and go to market to support the rapid growth of the Auth0 Platform. This includes creating compelling messaging and positioning, launching new features including Auth for GenAI, enabling the field, and partnering with Bottom's Up Developer Marketing to target the right buyers and influencers.
This role requires travel to our San Francisco, CA or Chicago, IL office for in-person onboarding during the first week of employment. If reasonable accommodation is needed to participate in the job application, interview process, or onboarding please use this Form to request an accommodation.

What you'll be doing

• Develop Messaging & Positioning: Craft and implement clear, concise, and developer-friendly messaging and positioning for Auth0's solutions, translating complex technical concepts into impactful narratives.


• Collaborate Cross-Functionally: Work closely with Product, Marketing, and Bottom's Up Developer Marketing teams to ensure consistent messaging and positioning across developer-focused initiatives.


• Champion Developer Experience: Advocate for Auth0's developer-centric features internally and externally, leading product and feature launches, creating market-validated content.


• Stay Informed: Build deep knowledge of the identity landscape, Auth0 solutions, and developer use cases to inform strategy and execution.


• Partner with Product Management: Ensure seamless delivery of end-to-end Identity solutions that meet developer needs, and execute impactful product and feature launches.


• Support Sales Enablement: Develop tools, training, and technical content such as product demos, sales training, and competitive intelligence to support the full sales cycle.


• Enable Marketing Campaigns: Deliver key messaging and content for digital and field marketing campaigns to drive demand generation and pipeline growth.

What you'll bring to the role

• 4+ years of solutions marketing or product marketing experience for an enterprise-focused software, SaaS, or web services company.


• Strong written and verbal communication and presentation skills.


• Proven track record of creating product and/or solutions-specific messaging and content for developers.


• Proven track record of marketing to a highly technical audience. You must be comfortable working with and marketing to technical buyers within enterprises.


• Project management skills, can manage multiple priorities in a dynamic environment.


• Leadership skills, with the ability to influence stakeholders.


• Proven ability to drive programs from initiation to success.


• Experience conducting customer interviews and being the "voice of the customer".

And extra credit if you have experience in any of the following!

• Familiarity with Okta or Auth0 technology or Identity and Access Management


• Comfortable marketing to a mix of developer, marketing, and technical audiences

The OTE range for this position for candidates located in the San Francisco Bay area is between:

$150,000 — $226,000 USD

Below is the annual On Target Compensation (OTE) range for candidates located in California, Colorado, New York and Washington. Your actual OTE, which is inclusive of base salary and incentive compensation, will depend on factors such as your skills, qualifications, experience, and work location. In addition, Okta offers equity (where applicable) and benefits, including health, dental and vision insurance, 401(k), flexible spending account, and paid leave (including PTO and parental leave) in accordance with our applicable plans and policies. To learn more about our Total Rewards program please visit: .

The annual OTE range for this position for candidates located in California, Colorado, New York, and Washington is between:

$134,000 — $202,000 USD

Below is the annual salary range for candidates located in Canada. Your actual salary will depend on factors such as your skills, qualifications, and experience. In addition, Okta offers equity (where applicable), bonus, and benefits, including health, dental, and vision insurance, RRSP with a match, healthcare spending, telemedicine, and paid leave (including PTO and parental leave) in accordance with our applicable plans and policies. To learn more about our Total Rewards program, please visit:

The annual OTE (On Target Earning) range for this position for candidates located in Canada is between:

$117,000 — $175,000 CAD

What you can look forward to as a Full-Time Okta employee!

• Amazing Benefits


• Making Social Impact


• Developing Talent and Fostering Connection + Community at Okta

Okta cultivates a dynamic work environment, providing the best tools, technology and benefits to empower our employees to work productively in a setting that best and uniquely suits their needs. Each organization is unique in the degree of flexibility and mobility in which they work so that all employees are enabled to be their most creative and successful versions of themselves, regardless of where they live. Find your place at Okta today! roles may require travel to one of our office locations for in-person onboarding.

Okta is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, ancestry, marital status, age, physical or mental disability, or status as a protected veteran. We also consider for employment qualified applicants with arrest and convictions records, consistent with applicable laws.
If reasonable accommodation is needed to complete any part of the job application, interview process, or onboarding please use this Form to request an accommodation.

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