Media Data Director

Penta Group is a global company providing data-driven solutions to help clients achieve their objectives in an increasingly complex stakeholder environment. We provide cutting-edge intelligence products to help clients understand what their stakeholders think, see, and hear, and then leverage that intelligence to develop and execute effective, measurable strategies.

Our global team brings decades of experience in business, government, communications, research, data science, and media. Our clients include companies across a variety of industries, including technology, financial services, energy, healthcare, and more. Penta has offices in New York, London, Washington, DC, San Francisco, Dublin, London, Brussels, Singapore, and Hong Kong.

Penta Group’s Product Department:

The Penta Product team operates across our US and UK offices, working collaboratively to develop and maintain the data infrastructure, Penta.live platform, and other analytical tools for Penta’s advisory consultants, policy experts, and data analysts. We play a central role in ensuring all of Penta’s intelligence products are reliable, effective, and aligned with user needs. We support both internal teams and clients directly to maximize product value and resolve challenges efficiently.

Our responsibilities span the full product lifecycle, from managing data pipelines and overseeing product performance to designing innovative features using the latest LLM models applied to real-world use cases. We also lead training initiatives to ensure users can confidently navigate and apply our tools, and craft strategic messaging to communicate the value our products deliver. If you’re interested in contributing to meaningful, well-designed solutions in a collaborative and globally connected environment, the Penta Product team offers a unique opportunity to do just that.

Role Summary:

Penta is looking for a Media Data Director (internally titled Product Director, Data) to lead our data operations and partnerships, playing a central role in the evolution of our product suite. In this role, you’ll be responsible for driving how we source, structure, and optimize media data, ensuring it supports the performance and scalability of our products. You’ll collaborate closely with teams across engineering, data science, and advisory to maintain a high-integrity data pipeline that meets both immediate needs and long-term strategic objectives. This role is a great opportunity for an emerging product leader to play an important internal role shaping the data strategy behind the variety of products trusted by our colleagues and clients around the world.

The Media Data Director is expected to:

- Manage our products’ data pipelines by utilizing pipeline monitoring tools and support channels carefully to spot issues before they become problems

- Own and manage projects related to improving data integrity, pipelines, sources, and source management

- Identify new data sources based on their value add to Penta’s market and products, and determine the best way to integrate that data into our product suite by working with engineering

- Become an expert in the platform’s tagging and sentiment scoring system to spot issues and recommend improvements to make tagging more precise and sentiment scoring more accurate and precise

- Support requests for creating new tags and improving existing tags in the platform

- Research and recommend changes to our data partnerships to improve data quality and reduce data acquisition costs

- Maintain tracking of all data costs and contracts, including what data is being ingested from which data providers, their cost, contract terms, renewal timing

- Report usage to copyright licensing bodies and data providers as contractually warranted

- Maintain easy to access documentation for users to know what data we have available

- Support colleagues and clients with ensuring data from our products is used properly, and liaison with the marketing team as needed to promote data-based solutions to solve client challenges

The ideal candidate will have:

- A Bachelor’s degree in Communications, Media Studies, Analytics, Project Management, or a related field4+ years of experience in the media industry, preferably in a data focused role

- Experience utilizing Generative AI technologies, where an advanced understanding of techniques such as prompt engineering is preferred

- A strong understanding of the traditional and modern media ecosystem

- Exceptional organizational and project management skills

- Excellent verbal and written communication skills

- Proven ability to collaborate across departments and communicate technical concepts to non-technical stakeholders

- A passion for data-driven decision-making, innovation, and technology

- Experience sourcing, evaluating, and contracting with external data providers, is preferred

- Prior industry experience in Public Relations, or Advertising, is highly preferred

Salary Range:

The base salary range for this position will be $100,000 - $125,000, depending on a candidate’s experience and qualifications as they relate to the position.

Benefits:

Penta Group is committed to providing a comprehensive and competitive benefits package to support the well-being and financial security of our employees. Our benefits include:

- Healthcare Coverage : Excellent medical, vision, and dental insurance through United Healthcare and UNUM, with the company covering 90% of individual employee premiums and 50% of dependent premiums

- Retirement Benefits : A 401(k) plan with a generous employer match, contributing 100% on the first 3% of salary deferred and 50% on the next 2%, helping employees maximize their retirement savings

- Income Protection : Employer-paid short-term disability (STD), long-term disability (LTD), and life insurance

- Paid Parental Leave : 12 weeks of paid parental leave for birthing and non-birthing parents

- Flexible Paid Time Off: Flexible Paid Time Off(PTO) policy and a generous holiday schedule

Additional Perks & Support:

- A monthly cell phone stipend

- Optional employee-paid pet insurance coverage through Nationwide

- Frequent firm-wide social events and team-building activities

- Access to Employee Assistance Programs (EAP), including confidential counseling and resources for personal and work-related issues

- Health & Wellness Initiatives, including a gym membership program (One Pass Select), mental health resources, and access to virtual health consultations

Location and Schedule:

This position is for US-based personnel and can be remote or hybrid. However, preference will be given to applicants in Washington, DC and New York City metro areas who can be in-person, in-office, three days per week.

Penta Group, LLC values diversity and inclusion, is committed to equal employment opportunity, and to compliance with federal anti-discrimination laws. We also comply with District of Columbia law, which prohibits discrimination and harassment against employees, applicants for employment and interns based on race, color, religion, sex (including pregnancy, childbirth or related medical conditions, reproductive health decisions and breastfeeding), national origin, disability, age (18 and over), personal appearance, sexual orientation, gender identity or expression, marital status, family responsibilities, matriculation (e.g., being enrolled in a college or university or in a business, nursing, professional, secretarial, technical or vocational school), political affiliation, genetic information (including family medical history), lawful use of tobacco products, unemployment status and status as a victim or the family member of a victim of domestic violence, a sexual offense or stalking.