Director – San Francisco (San Francisco)

Treble is turning the traditional PR agency on its head. Led by an experienced collection of media relations professionals, we act as a newsroom, creating impressive and consistent wins as a team firing on all cylinders. We believe great ideas are just as important as great relationships. We believe in an aggressive yet intelligent approach to media relations. We believe in working with clients who view us as an integral partner. We have amazing clients and compete and win against some of the biggest agencies in the world, and we expect the winning to continue as Treble scales.

Our team is a diverse group of former agency rainmakers, entrepreneurs, and journalists from broadcast and leading online tech publications. We work with entrepreneurs, VCs, and global brands whose innovations change how people live and organizations work. Our clients quickly become familiar faces on the media circuit and define and are ultimately viewed as trusted experts within their respective industries.

About you

As an Account Director, you are the strategic guru, chief motivator, and client advocate of each account you work on. You should have a passion for securing media coverage. You have built up a network of trusted media sources and can engage a diverse range of media at a moment’s notice. You understand how to cater and deliver customized pitches to business and technology outlets. You apply your full creativity and focus to each client, strategy, and project and work hard to generate ridiculous(ly awesome) results that gel into each client’s unique PR and business goals.

The best ideas thrive under our roof, and you thrive in a creative environment. Communication expertise, outstanding time management skills, and a passion for technology, public relations, social media, and teamwork are essential to succeed in this position. Here’s a detailed list of what the job looks like:

Account Roles

• Providing strategic counsel to clients – ongoing and when faced with good news or unexpected challenges
• Ensuring the strategic value and highest quality of all client deliverables
• Communicating proactively – both verbally and written – regarding strategic client documents and ongoing client activities
• Fostering successful client working relationships via consistent communication, listening, and in-person time
• Strong understanding of client's business and technology
• Ideate and execute original campaigns and strategies on time and on budget via content, social, trendjacking, and announcements
• Identifying key messages and audiences
• Ensuring all account programming is successfully executed and meets KPIs to include Announcements, Awards, Broadcast, Content, Earned Media, Social Media, Speaking, Sponsorships, Strategic Planning, and Trendjacking
• Tracking and reporting key success metrics quarterly or as needed
• Additional responsibilities as needed and when assigned

Media Relations

• Executing all aspects of strategic media relations; leveraging existing relationships with reporters and outlets on behalf of client and agency
• Building new media relationships; proactively engaging media regularly with heavy emphasis on Tier 1 media
• Securing and staffing interviews; developing savvy/timely ideas and moving pitches from “concept to coverage”
• Creating and presenting strategic media relations plans for individual launches
• Ability to measure and present ROI of communications activities
• Conduct mock interviews with executives
• Active mentorship of junior team members to build out their respective PR skill sets and empower the team's overall productivity
• Oversees account-level profitability and on-time & on-budget client projects
• Responsible for up to 4 direct reports
• Contribute to account team hours allocation via syncs with VP
• Seeking opportunities to recruit talented people to join the team
• Identifying, attending, and encouraging others to attend networking events
• Contributing to agency growth and direction via All-Hands Meetings
• Leading by example by setting a positive, uplifting tone to create a spirit of teamwork, enthusiasm, and quality
• Be an ambassador to the Agency - committed to Treble mission and culture

New Business

• Attending networking events and building a personal network to obtain new business for the agency
• Outbound new business and marketing support
• Preparing for and attending new business pitches
• Developing new business decks/assets as needed

Travel

• New business travel may be required as needed
• Travel for client-facing meetings as needed

Account Director Bandwidth Deployment

• 30% media relations
• 35% account management (client communication | account strategy | launch strategy | leading bi-weekly account calls)
• 20% Treble internal team management (mentorship | internal communications | delegation & feedback)
• 15% new business support

Reports to VP and takes direction from other senior leadership members

Location

• Remote work 2-3 days a week in the Pacific Time Zone
• In-office work 2-3 days a week
• Quarterly presence at the Austin office
• Travel to clients as needed

Employment Type

• At-Will
• Full-time
• Exempt

Experience

• 7 years of B2B Tech PR minimum with a minimum of 3 years of account management
• Degree in communications, journalism, or English
• Strong track record of strategic vision and earned media results
• Strong track record of professionalism, leadership, and teamwork
• Impeccable organizational and time management skills
• Ability to work well under pressure in both proactive and reactive environments
• Thrives in a fast-paced and ever-changing environment

Benefits

• Medical, dental & vision benefits, 75% of premiums paid by Treble, 20% of dependant premiums paid by Treble
• Flexible PTO policy
• Approximately 19 paid holidays annually (closed the week between Christmas and New Year and half-day Fridays in July)
• 401k with 3% company match, eligible upon 6 months of employment
• Paid parental leave
• Monthly Telecommunication stipend
• Monthly wellness reimbursement
• Quarterly office supply reimbursement
• A culture founded on transparency, open communication, strong work ethic, and reward
• Team outings, including volunteer opportunities, lunch, happy hours, and quarterly reward events (when safe)
• Opportunity for performance and new business bonuses

TO APPLY: Email and explain why you're the person for the job. Attach supporting evidence to that email and resume.

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