Director, Marketing Operations (Washington)

At PitchBook, we are always looking forward. We continue to innovate, evolve, and invest in ourselves to bring out the best in everyone. We're deeply collaborative and thrive on the excitement, energy, and fun that reverberates throughout the company.

Our extensive learning programs and mentorship opportunities help us create a culture of curiosity that pushes us to always find new solutions and better ways of doing things. The combination of a rapidly evolving industry and our high ambitions means there's going to be some ambiguity along the way, but we excel when we challenge ourselves. We're willing to take risks, fail fast, and do it all over again in the pursuit of excellence.

If you have a good attitude and are willing to roll up your sleeves to get things done, PitchBook is the place for you.

About the Role:

The Revenue Operations department is responsible for creating, maintaining, and continually improving PitchBook's systems that support our client-facing roles in Sales and Customer Success. This team works cross-functionally with Sales, Marketing, Finance, and IT to drive efficiency, accuracy, and revenue growth.

In this role, you will define and drive the vision, mission, strategy, and roadmap for Marketing Operations (Marketing Ops), with the goal of aligning your people, processes, and tools to empower, enable, support, and drive operational efficiency for our Marketing department. In doing so, you will treat Marketing and all users of the tools, systems, and analytics built within Marketing Operations as your internal customers, overseeing teams with three primary capabilities. Firstly, Marketing Operations that enable & empower your internal customers with timely and exceptional support for, configuration and administration of, and training on the tools that drive their day-to-day work (e.g. Marketo). Secondly, Marketing Platform that identifies, delivers, automates, integrates, optimizes, and maintains all tools, code/low-code, and systems that improve operational efficiency for your internal customers. Lastly, Marketing Intelligence that utilizes data generated by our operational systems to deliver analytics, dashboards, and reports offering data-driven insights guiding tactical decisions and informing strategic direction.

Primary Job Responsibilities:

• Own the vision and strategy for our Marketing Operations while collaborating closely with other Revenue Operations groups toward that vision


• Own and drive our Marketing Operations roadmap, using well-aligned strategic initiatives to increase the efficiency, productivity, and scalability of Marketing teams


• Foster a customer-centric, product-oriented culture in Marketing Operations. Employ Product Management methodology in our Marketing tools and systems, building teams that think strategically and devise intuitive enterprise experiences that delight our internal users in the Marketing department


• Establish responsive and support-oriented Operations teams that improve business operational processes and enable business teams with training, support, configuration, and administration of Marketing enterprise systems


• Oversee the Marketing Platform as a product, ensuring your group establishes the roadmap, priorities, and requirements necessary to deliver value for your internal customers via configuration, automation, and integration for marketing enterprise systems (e.g. Marketo, Outreach, etc.), ensuring efforts are aligned across Marketing Operations and other Revenue Operations systems while meeting compliance requirements (SOX, ITGC)


• Identify, prioritize, and manage our roadmap of dashboards, metrics, and KPIs that enable data-driven insights, and data-oriented management and tracking of Marketing operations


• Deeply understand your internal customers' (primarily, PitchBook marketing teams and team members) needs and ensure our Marketing Operations roadmap is focused on driving the most critical and impactful work for those teams


• Continuously assess and refine marketing processes to improve efficiency, scalability, and effectiveness


• Lead and build the Marketing Operations team, providing direction, mentorship, and support to ensure operational excellence and alignment with business objectives


• Collaborate effectively with Sales, Marketing, Customer Success, Customer Support, Program Management, Finance, and Enterprise Technology leaders and teams to deliver business value


• Stay abreast of industry trends, emerging technologies, and best practices in revenue operations and revenue management to drive innovation and competitive advantage


• Support the vision and values of the company through role modeling and encouraging desired behaviors


• Participate in various company initiatives and projects as requested

Skills and Qualifications:

• Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred


• 12+ years of experience in Marketing Operations, including experience owning systems implementation and automation


• 5+ years of experience being accountable for company-wide vision, strategy, and roadmap in Marketing Operations


• 8+ years of experience managing/leading teams


• Proven track record of developing and implementing marketing strategies that drive lead generation, customer acquisition, and revenue growth


• Deep understanding of marketing processes and pipelines, including the enterprise systems supporting them and the analytics necessary to manage and track their efficacy


• Strong leadership and management skills, with experience leading and developing high-performing teams in a fast-paced and dynamic environment


• Strong understanding of product management methodology and experience applying it in practice to understand customers, gather requirements, build and maintain a roadmap, and manage enterprise systems


• Extensive experience with marketing automation platforms (e.g., Marketo), CRM systems (e.g., Salesforce), data platforms (e.g. Snowflake), and analytics tools (e.g., Google Analytics, Tableau)


• Extensive experience working with program management for cross functional initiatives and leading/sponsoring programs


• Excellent analytical and problem-solving skills, with the ability to translate data into actionable insights and recommendations


• Exceptional communication, collaboration, and influencing skills, with the ability to build relationships and drive alignment across cross-functional teams


• Highly organized and detail-oriented, with the ability to manage multiple initiatives, projects, and priorities simultaneously


• Proficiency with the Microsoft Office suite including in-depth knowledge of Outlook, Word, and Excel with the ability to pick up new systems and software easily

Benefits + Compensation at PitchBook:

Physical Health

• Comprehensive health benefits


• Additional medical wellness incentives


• STD, LTD, AD&D, and life insurance

Emotional Health

• Paid sabbatical program after four years


• Paid family and paternity leave


• Annual educational stipend


• Ability to apply for tuition reimbursement


• CFA exam stipend


• Robust training programs on industry and soft skills


• Employee assistance program


• Generous allotment of vacation days, sick days, and volunteer days

Social Health

• Matching gifts program


• Employee resource groups


• Subsidized emergency childcare


• Dependent Care FSA


• Company-wide events


• Employee referral bonus program


• Quarterly team building events

Financial Health

• 401k match


• Shared ownership employee stock program


• Monthly transportation stipend

*Please be aware the above PitchBook benefit and perk offerings are subject to corresponding plan and policy documents and may change during the course of your employment.

Compensation

• Annual base salary: $195,000-$225,000


• Target annual bonus percentage: 20%

*Starting pay will be based on several factors and commensurate with qualifications & experience. We also have a location-based compensation structure; there may be different ranges for candidates by location.

Working Conditions:

We believe our business and our culture are strongest when we work together in person. We also know that it's helpful to have some flexi