Senior Lifecycle Marketing Manager

Type: Full-time

Salary Range (US): $156,000 – $216,000 base + equity + benefits

Discord serves 200+ million users monthly , primarily gamers. With 1.5 billion hours of gameplay logged monthly , Discord is doubling down on its unique role in gaming and community-building.

As a Lifecycle Marketing Lead , you’ll drive user acquisition, engagement, retention, and monetization . The role sits at the intersection of product, marketing, and engineering—requiring both technical know-how and strategic marketing experience. You’ll own lifecycle campaigns end-to-end via CRM tools (notably Iterable ).

• Own & optimize lifecycle programs across in-app and CRM (Iterable), with agency support.
• Collaborate cross-functionally (Product, Eng, Data, Brand, Design) to develop and scale acquisition and retention strategies.
• Build best practices for user engagement through notifications , email , product messaging , etc.
• Partner with technical teams to advance CRM tooling , attribution , and marketing automation systems .

What They're Looking For

• 8+ years in CRM, Growth, or Lifecycle Marketing
• Hands-on expertise in CRM platforms — Iterable preferred
• Track record of global campaign execution and CRM program success
• Skilled at navigating cross-functional collaboration (with product, engineering, marketing, data)
• Strong data-driven mindset with ability to translate insights into action

Why Join Discord?

• Direct influence on the gaming and community ecosystem
• Work on high-impact, multichannel growth strategies
• Help shape the CRM infrastructure of a platform used by millions globally
• Competitive compensation + meaningful equity

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